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Portfolio

Here you will find a collection of my previous projects.

UGC Content Creation

Food and restaurants

Vapiano - Organic video

Vapiano - Organic video

Elixi - Organic video

Elixi - Organic video

Elixi - Organic video

Beauty & wellness

Libresse - Paid Ad

Kotonakuntoon.fi - Testimonial Ad

Elixi - Organic video

Elixi - Organic video

Elixi - Organic video

Home & lifestyle

Unsolved.fi - Paid Ad

Plywood Print - Paid Ad

Plywood Print - Paid Ad

JOY - Paid Ad

Deerforest - Paid Ad

Fashion & accessories

Pain Shop - Paid Ad

Zeeksack - Paid Ad

Larva - Paid Ad

Rihoas - Organic video

Hey Happiness - Organic video

Applications and digital services

Stepler - Paid Ad

Storytel - Organic video

Anyfin - Paid Ad

Anyfin - Paid Ad

Cleanfox - Paid Ad

Traveling

Sun Travel - organic video

Organic cruise video

Organic hotel example

Organic hotel example

Lennuabi - Paid Ad

UGC Case 1

- Product launch Unsolved

"The video is performing like crazy. We have sold over 2000 games last three weeks thanks to these two videos."

Background & Objective

The Swedish start-up Unsolved wanted to expand its market to Finland.
The goal was to create two different videos for the brand’s Finnish launch — aimed at increasing brand awareness and driving sales.

Solution

  • I designed two distinct video concepts for the campaign, which were A/B tested: one lifestyle-style video and another featuring direct-to-camera storytelling.

  • The scripts were written to spark curiosity about the product while clearly introducing it to the target audience.

  • Background music and sound effects were carefully selected to match the overall theme and tone.

  • Both videos featured quick cuts and dynamic edits to fit the fast-paced social media format.

 

Results

✔️ Both videos achieved a ROAS of 4.6
✔️ Within the first three weeks, the campaign generated over 2,000 game sales directly from the ads
✔️ For the first two months, the videos remained the best-performing ads in Finland
✔️ Due to the campaign’s success, the client ordered additional materials and the collaboration was extended

Video 1

Video 2

"So impressed by the work! Eveliina understood exactly what we needed and gave us high-quality material focusing on the right things. Really recommend and will surely want to work together again. Thank you!"

Content production

TikTok Case

- Viking Line

Background & Objective

I worked at Viking Line as a Social Media Coordinator for nearly three years, managing the company’s social media channels and content production.


One of my key projects was developing a TikTok content concept aimed at making the onboard shopping experience more appealing to younger audiences, while increasing organic reach and engagement across platforms.

Solution

  • Created videos that incorporated voiceovers and authentic staff appearances, adding a more human and relatable tone.

  • Featured employees presenting products naturally and engagingly, emphasizing their expertise and credibility.

  • Leveraged trending products, such as popular TikTok items like Korean skincare, to connect with younger demographics.

  • Produced on-brand videos that enhanced engagement by visually integrating the brand’s signature red color in texts and graphics.

 

Results

 

✔️ View counts increased by 2,149.2%.
✔️ Likes grew by 4,530.1%, and comment activity multiplied significantly.
✔️ The videos were also repurposed successfully for Instagram, achieving strong performance across multiple channels — improving both content efficiency and cost-effectiveness.

BEFORE

AFTER

EXAMPLE VIDEOS

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